Subaru

Subaru is a Japanese automobile manufacturer that specializes in creating quirky and slightly off-beat cars. The company’s name translates to “unite” or “cluster,” which is fitting considering their loyal fan base, known as Subarists.

One of the hallmarks of a Subaru is their all-wheel drive system, which allows for better handling and control on road trips or treacherous terrains. But let’s be real, most Subaru owners are just bragging about their car’s capabilities to their friends, while never actually taking it off the pavement.

Subaru owners have an unwavering love for their vehicles, often naming them after obscure constellations or mountains. It’s not uncommon to see a Subaru Outback covered in bumper stickers proclaiming their love for hiking, craft beer, and their rescue dog named Fern.

The Subaru Impreza is a favorite among rally car enthusiasts, with its turbocharged engine and tight suspension. However, it’s important to note that the average Subaru driver is not taking their car to the track on weekends, but instead using it to transport their yoga mat and reusable grocery bags.

The brand’s signature boxer engine has a distinct growl, which can be heard from miles away. It’s like the car is announcing its presence, reminding everyone that it’s still cooler than a Prius, but not quite as flashy as a Ferrari.

Subaru’s marketing campaigns have been known to target the outdoorsy, adventure-seeking crowd, featuring commercials of cars driving through rugged terrain, or parked at a scenic overlook. It’s like they’re saying “our cars are tough enough for whatever adventure comes your way, but also practical enough to fit your entire dorm room during college move-in day.”

In conclusion, Subaru is a unique and quirky car company that has created a dedicated following of Subarists. Whether you’re cruising down the highway, or navigating a snowy mountain pass, a Subaru is sure to turn heads (in a good way).